Price: $12.99 - $9.95
(as of Nov 02, 2025 16:13:32 UTC – Details)
Meet the 24hr lipcolor that stretches the limits of longwear. No other longwear lasts longer. Period. Micro-flex formula glides on and looks gorgeous all day. No crumbling, no caking, no fading, no feathering, no transferring. 2-steps in 1 convenient tube. Available in 30 long lasting shades.
Is Discontinued By Manufacturer : No
Product Dimensions : 0.78 x 0.78 x 5.22 inches; 0.07 ounces
Item model number : 10045945
UPC : 041554237788
Manufacturer : Maybelline New York
ASIN : B00467B0KC
Best Sellers Rank: #445 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #7 in Lipstick
Customer Reviews: 4.4 4.4 out of 5 stars 35,197 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
24 Hour Liquid Lipstick: Keep It Red long lasting liquid lipstick, won’t cake, dry, or flake. It delivers the highly pigmented color of a lipstick, glides on like a gloss and moisturizes like a balm for all day red lip color
2 Step Application: Super Stay liquid lipstick, featuring Micro Flex technology, swipes on effortlessly with the precision tip applicator. Allow 2 minutes to dry then apply the ultra conditioning balm to lock in moisture for all day hydration
Let Your Lips Do the Talking: This long-lasting, no-transfer lip color looks freshly applied all day long. Available in a collection of beautiful long-wearing shades ranging from seductive Keep It Red to timeless So Pearly Pink
Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
Customers say
Customers love this lipstick’s beautiful color, smooth application, and its ability to last all day without being sticky. The product receives positive feedback for its quality, with one customer noting it’s the best 24-hour lipstick ever. The color accuracy and moisture level receive mixed reviews – while some say it’s true to color and keeps lips moisturized, others find it doesn’t match expectations and can be too drying. The smudge resistance is also mixed, with some saying it doesn’t smudge while others report it smears easily.
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